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About Us |
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Partners
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What
began as a two (2)-person company more than sixty (60) years ago
with its first client, the famous Lawry's the Prime Rib in Beverly
Hills, has grown to encompass several states and hundreds of locations.
Herbert Citrin founded the company in 1946 when he was fresh out
of the Navy and looking for a job. Having worked for his father
in a small parking concession prior to joining the Navy, he used
his knowledge to create Valet Parking Service, one of the most successful
parking companies in the country.
We are proud to say that Lawry's is still one of our finest locations.
Through the years, Valet Parking Service has pioneered advances
in computerized revenue control systems and safety measures that
are emulated throughout the industry. However, these are only part
of the firm's success; the most important ingredient is the people,
many of whom have been with the company for over twenty-five (25)
years.Our formula for success is based on one underlying principle:
We recognize that the parking experience forms the first and last
impression your customershave with your establishment. |
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Anthony J. Policella: Co-Managing Partner
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Tony Policella, began his career in
the parking industry in 1972 after graduating from college and
serving his country in the United States Army. He has held just
about every position found in a parking company since his original
days as a parking attendant in New York City. Since then, he has
personally worked in every facet of parking spanning from everyday
field level activities to the challenging duties of operations,
administration and marketing as a business owner.
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Victor Morad: Co-Managing Partner
Victor has been in the parking industry
for over forty (40) years with thirty-five (35) of those years at
Valet Parking Service. He is knowledgeable in every aspectof the
parking business and in particular with the variety of parking operations
and venues found here in Southern California. Victor has spent his
entire parking career in the Los Angeles area. |
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business has grown becuase we dont think of ourselves as an accessory
to an establishment, but rather
as a parking department which is part of your team. We strive to
ensure that the impressions formed by your guest about your establishment
are consistent with the excellence you demand in all other aspects
of your business. |
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Victor oversees all of the operational
and consulting activities for the company to ensure that each client
receives the highest level of service and revenue through the most
cost effective means. His expertise in parking operations encompasses
commercial office buildings, medical centers, shopping malls, hotels,
casinos,restaurants, theaters and airports. He is known throughout
the parking industry forhis knowledge and expertise in revenue control,
traffic flow and staffing requirements. Victor has provided testimony
as an expert witness at zoning hearings, for municipalities and
private developers. |
"Knowing the names of your regular customers is one thing,
knowing the names of their grandchildren, now that is SERVICE".
- Herb Citrin, Founder of Valet Parking Service |
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Leadership
President
Shawn Pajohesh
Shawn has worked in the parking industry
for nearly thirty-two (32) years, twenty- |
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seven
(27) of those years with Valet Parking Service. Shawn works closely
with the managing partners, directs and coordinates payroll, human
resources and operations. He is responsible for strategic planning
and overseeing all personnel, scheduling, training and evaluations
to insure cost effective management and to insure delivery of the
highest customer service standards to our clients. |